Tag Archive | "M. W. Steele Group"

Tower District streetscape pilot project


Update 10/7/2010

The project is progressing. Here are some photos snapped from on top of the Tower Theater by Bill Kuebler, the Tower District Marketing Director. Bill says the businesses are hurting but the end is in sight.

Also, you may have heard/read about the trolley rails that were pulled up from under the road. Well the update there is that the City of Fresno has been so kind as to let us Tower citizens have the rails to re-purpose into street furniture. They were under the street, now they will be above the street. Some of the collaborators on the street furniture include: Scott Miller of Gazebo Gardens, Floridia Cheung, Chris Sorensen, Tim Schulz of Revive Industries, Bob Borro and myself. Some of the elements include: an information kiosk, benches, planters and bike racks. Stay tuned for updates and preliminary designs.

Update 9/24/2010

At the request of some citizens, here is the draft Tower District Streetscape Master Plan (PDF) and fold-out plan (PDF). These are considered drafts because they were never taken to the Planning Commission and City Council for adoption prior to budget cuts.

Original Post 9/20/2010

tower-streetscape-01You may have noticed that Olive and Wishon were blocked off starting today. The City of Fresno is scheduled to start work today on a pilot project of the Tower District Streetscape Master Plan.

The work is scheduled to be completed by the end of October. In addition to the streetscape improvements, they have determined that they need to replace the water main from in front of the Chicken Pie Shop all the way down through Broadway. Because of the magnitude of the water main project, they will be closing Olive along this stretch for 3 to 4 weeks (Sept.20-Oct.13 tentatively).

Also, the intersection at Wishon and Olive will be closed entirely for a week or so at the beginning of the project. The city has posted lots of signage to let customers know that our businesses are still open and accessible, and there will be a press conference today to kick things off and encourage the media to get a similar message out to everyone.

District 1 City Councilmember Blong Xiong being interviewed while work begins

District 1 City Councilmember Blong Xiong being interviewed while work begins

The widened sidewalk work that the City of Fresno will complete includes:
1) NE Corner: From the Roger Rocka’s driveway on Wishon all the way around through the Dollar Tree/Pie Shop Driveway on Olive
2) SE Corner: From Fulton around the Wishon corner (not sure exactly how far south)
3) SW Corner: From Yosemite around the Wishon corner (not sure exactly how far south)
4) NW Corner: Across from the RR driveway around the corner to across from Yosemite

In addition there is community work being organized by the Tower District Marketing Committee that will supplement the city investment:
1) Trash cans
2) Bike racks
3) Information kiosk
4) Benches
5) Raised planters

Below are some sections from the Streetscape Master Plan showing the proposed work. This will have a positive impact on making the Tower District’s main core more pedestrian friendly and address some current problem areas.

Tower Streetscape Plan Completed Draft-37
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S:Drawings
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There is a point of comparison to consider as we go into the Fulton Corridor Specific Plan charrette this Saturday and all next week.

February will mark the 20 year anniversary of the adoption of the Tower District Specific Plan. Many of us consider Tower a vibrant place, though still a work in progress. In those 20 years, the controversial proposals like returning Van Ness and Wishon/Fulton to two way traffic have not been acted on. In fact, structurally the City of Fresno’s domain in Tower has changed relatively little (some median islands, trees, and maintenance), until this the recent road diets and streetscape pilot project.

The majority of investment has been private, building owners, small businesses, and Marketing Committee all improving one piece at a time. Those investments were amplified and protected by quality planning, higher development standards, and strong community support. I bring this up because the Fulton Mall has been a contentious argument which I am part of. But perhaps we can’t see the forest through the trees. Will we waste so much time and energy on this divisive issue?

Are we missing something else much more pertinent and achievable? Certainly, let your voice be heard about the Fulton Mall, but poke your head around the corner and give input on the form based codes, design standards, revised zoning standards. Ask about wayfinding signage. Ask questions if something doesn’t make sense or you’re being talked over. Who knows, maybe the Fulton Mall question won’t be resolved and funded by 2031. Let’s not let that waste 20 years of important revitalizing.

PS: make sure you support Tower businesses while this construction is in progress. Get a drink at Palamino’s, a late night snack at Tower Dogs, a hearty breakfast at the Chicken Pie Shop, gifts at Dragon’s Treasure, Valentino’s, Game Preserve or Karen’s Keepsakes, get your dress altered, clock cleaned, do done, etc. etc.

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Tower District Streetscape meeting #3 recap


It was another warm Saturday morning in Fresno. Tower District residents walked, biked, and drove to a 3rd in a string of community meetings. The purpose of these meetings is to craft a Streetscape Master Plan that will guide City of Fresno infrastructure investment in the district.

Meeting #1

Saturday, July 25, 10:00 am – 2:00 pm: Visioning Workshop to develop design alternatives

Video & Critique

Meeting #2

Tuesday, July 28, 7:00 – 9:00 p.m: Workshop to develop the design concepts

Designs, critique, discussions (1, 2)

Meeting #3

Saturday, September 27, 11:00am-1:00pm: Workshop on specific elements and details

When I arrived to The Landmark at 11am, I locked my bike the the patio railing because there was no bike rack nearby. As I walked in the meeting was calling to order. Many of the faces were familiar from previous meetings and daily life in the neighborhood.

I settled into a table near the back, joined by friends Travis, Ed and Adam. We were ready to get to work and start a collaborative design process. All we needed was a brief update about the latest design, outline of the meetings goals, and some instructions of the task at hand. 15-20 minutes would have been a reasonable time for that.

However, was not the case. From 11 until several minutes after 12 the group was talked to. Those that held the mic included: Director of Tower District Marketing Committee, Bill Kuebler; Council member Blong Xiong; consulting architect and planner, Mark Steele; City of Fresno traffic engineer, Brian Jones; and consulting architect and planner, Diego Velasco. Everyone at our table was frustrated by the slow start and several escaped to the Landmark bar for a drink to kill the time.

The most informative of the 5 speakers was Brian Jones, traffic engineer with the City of Fresno. He spoke about the narrowing Wishon to 2 lanes and using narrowed lanes and sidewalk bulb outs to make divers feel less safe driving fast. In other words using design and drivers’ natural reactions in order to create more bicycle and pedestrian friendly traffic patterns. Very cool stuff, but some residents had a hard time believing that bikes and cars could use the same lane.

The important items to know about the updated design is that the much discussed traffic circles have been removed and the pilot project to implement the design has been selected as the strip of Olive between Wishon and Maroa.

tower streetscape pilot

bike racks

design workshop

Our task for the meeting was to select preferences in street furniture. We were given a matrix of furniture to select. This included: paving, bike racks, seating, planters, trash cans, lighting, kiosks, etc.

Our table often circled one option that best fit our preference but wrote out notes that they should be commissioned from local artists and designers. Other than some of the photos of the existing, nothing seemed to call out as authentic to the Tower.

In the few minutes we had left we noted on the plan where we believed this street furniture should be placed. If more than 35-40 minutes had been devoted to the design workshop, we would have been able to make more thorough design decisions.

I had also expected that we as a group would have some part in selecting what the first pilot project would be. It seems that decision was made between the Tower District Market and the city. Work on the pilot project is expected to begin as early as January of 2010.

While I have been frustrated with the process, I see that there has been a lot of hard work going into the Tower District Streetscape Master Pland. And it is comforting to see that the design is improving and that the pilot project will actually get built.

tower bulbs

other outcomes

One encouraging outcome from these meeting is that a group of residents has organized to repair the lights strung over olive. They are taking $10 donations for lightbulbs and selling $25 t-shirts with a cool design.

So if you’d like to see Tower shine a little brighter, then pitch in at least $10. I’m sure Flo will comment here and let you know how to donate and where to buy t-shirts.

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Tower District Streetscape Community Meeting #3


A third community meeting will be held this Saturday for the Tower District Streetscape Master Plan project.

Visioning Workshop to develop design alternatives
Saturday, September 26th
11:00 am – 1:00 pm
The Landmark Restaurant

landmark nigthThe first meeting involved a series of group visioning and design exercises led by Mark Steele and Diego Velasco. CSUF professor and practicing design anthropologist Hank Delcore PhD and I, co-wrote a critique of the methods used by M.W. Steele Group.

A few days later was the second meeting M.W. Steele Group presented the conceptual design of the new streetscape. There where strong design moves such as reinforcing an existing pedestrian corridor from Fern between the Post Office and Dollar Tree to the Restaurants on the North end of Fulton. However, what got the most attention and passionate debate were two proposed traffic circles at Wishon & Olive and Van Ness & Olive.

It was Fresno’s Blogosphere that this discussion took place. Find those discussions here:
The Anthro Guys, Gustav’s Groupie, Fresno Beehive, Business Street Online, The Fresnan

From the amount of contentious attention among the community and emails between a Tower committee led by Bill Kuebler, I predict the traffic circles will not be in this second draft of the plan. However, I have not seen any updated designs yet.

Below is the announcement of the 3rd meeting that was emailed out to everyone that had attended one or both of the other meetings.

Now, come see the results of everyone’s efforts and join us in discussions relative to the draft conceptual plan as we focus our attention on the specific elements and details contributing to the creation of an overall final streetscape plan and… implementation!

Saturday, September 26th
11:00 am – 1:00 pm:
Visioning Workshop to develop design alternatives

NEW MEETING LOCATION!
Meeting will take place at The Landmark Restaurant (644 E. Olive Avenue) Located on the southwest corner of the intersection of East Olive Avenue and North Broadway).

For more information,
call 497-8362

The City of Fresno contact for this endeavor is:
Will Tackett, Planner III
Planning and Development Dept.
(559) 621-8063

I encourage all Tower residents and regular visitors to attend this meeting. Your input is valuable. I’m not sure what the format will be this time. However, make sure you focus on the details. What happens at each corner? How is the street furniture placed? How will the proposed changes alter the way you experience the street (i.e. walking, driving, biking, sitting, dining, entertainment)? Look at the boundaries of the project area, how does it connect with the rest of the Tower District? How can the design be improved?

Also the city will be moving forward with a pilot project from this streetscape master plan. Surveying of Olive’s topography has already begun. Be sure to voice what you feel is the best place to start, whether it is the most prototypical and/or will make the greatest impact.

And please report back here for discussion.

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1st draft of Tower District streetscape design


For those of you unable to attend, M. W. Steele Group presented the following 1st draft of the Tower District streetscape master plan to the community meeting Tuesday night for feed back. Click on the images to zoom in.

conceptual map introducing the zipper concept

tower streetscape-02-plan

tower streetscape-03-detail

tower streetscape-04-views

I’ve decided just to post the plans here and not issue an opinion. Feel free to discuss here and I’ll try to answer any questions you have. On a side note, there is an essay I wrote about the Tower District and public space in 2005 that was a finalist for the Berkeley Prize. The full version isn’t online but check out the abstract.

For opinions and discussions focused mainly on the proposed traffic circles see:

The Anthro Guys
Gustav’s Groupie
Fresno Beehive

Related posts:
Tower District Streetscape Plan
Q & A with Diego Velasco
Tower District Streetscape charrette video
Critique: Tower District Streetscape Design Charrette

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Critique: Tower District Streetscape Design Charrette


bikes smHank Delcore, Ph.D., and Kiel Famellos-Schmidt
also found at http://theanthroguys.com

Saturday from 10am to 2pm, about a hundred Tower District residents and business owners gathered for a design charrette put on by the City of Fresno planning department and MW Steele Group. Steele has the contract for planning a redesigned Tower District streetscape as part of the Tower District Specific Plan. Saturday’s event was a day of community input, with Steele returning this Tuesday night to present some design alternatives.

Blong smWe laud City Councilman Blong Xiong, the city, various Tower District advocates, and the Steele Group for putting on this event. Mark Steele and his team listened, took some hard questions, and were willing to engage in some good give and take.

As professionals in participatory design and community design methods, we also noted some things about the program that can inhibit the quality of community input and seriously limit the degree of real community participation in the design process. This critique is intended to increase the quality of design charrettes and community input in Fresno as well as raise awareness about the potential of participatory design.

Expert focus of the event
mark 2smThe organizers stated that the day was all about the participants, but in practice, the more consistent emphasis was on the expert status of the architects/planners vis a vis the participants. After an introductory presentation on the distinctiveness of the Tower by two long-time Tower advocates, Mark Steele took the stage and talked mostly about his firm and their approach to the project. He presented his goals for the project, despite acknowledging that the day was about understanding our goals and aspirations. His associate, Diego Velasco, followed with the firm’s views of the strengths and challenges of the Tower District – again, topics that the charrette was supposed to probe. Expert statements are not the best way to begin an event meant to foster community participation in the planning and design process.

table 12smIt wasn’t until 11:15am that the twelve tables of participants were unleashed on the first design drill. By that time, some participants had already turned their attention away from the stage and were fingering the maps, stickers and other supplies on the tables. An hour is too long for facilitators to dominate the stage at a four hour event. The long lead-in both cut down the time for participants by a quarter, and set a strong expert-focused – not participant-focused – tone.

Diversity
The tower district is a very diverse place. It is called home by many including: African American, Asian, Caucasian, Latino, young and old, the progressive community, and the GBLTQ community. Economically, there is a mix of home owners and renters, working class through upper class and even homeless. As well, Tower is a destination for those throughout Fresno and beyond in search of unique cultural, entertainment and dining experiences.

The participants at the charrette were overwhelmingly white and weighted toward local property and business owners; the average age looked to be about 50. Conspicuously absent were youths and Latinos, two large and important resident/user groups in the Tower. Tower visitors from other neighborhoods were also missing. Those who attended are important, but they are already the most likely people to have their voices and preferences heard in this process, and they have a partial view of issues at stake in the streetscape. For example, there were probably relatively fewer public transportation users among the participants than some other Tower constituencies, an important point when it comes to redesigning bus stops and associated features like sidewalks and bike racks.

Jay presents table 11's results for Design Drill B: Mapping the Tower Existing Conditions

Jay presents results of Design Drill B: Mapping the Tower Existing Conditions for table 11

Tight format, short time
For each design drill, the participants had 15 minutes to work through complex issues, like recommending placement of street furniture and other features all across the Tower District business core. Each exercise time was followed by 30 minutes of often repetitive presentations from each table to the entire group. The design charrette had us wrestling with important and potentially highly creative design issues, but the format was too tight.
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Constrained approach to community participation
Finally, with the design alternatives meeting coming up Tuesday, we wonder how much of Saturday’s charrette can really be incorporated into the process. Again, we agree that Mark Steele and his colleagues (and by extension the city) are sincerely trying to listen. But it’s hard to believe that Steele and company didn’t already have some designs in mind or drawn up before the charrette. If not, then they would have to work day and night from Saturday afternoon till Tuesday night to synthesize ideas from a hundred participants and come up with some design alternative to present – and even then, this time frame is probably too tight. Surely they are working with the charrette data right now, but they also probably had some designs already laid on and ready for their return to Fresno Tuesday night. This raises the question: how much community input can really be incorporated when the goals, strengths, challenges and preliminary design work have all already been done before the community is consulted? (In fairness, Mark has said that the design alternatives they will present Tuesday night will not be very detailed; we’re sincerely curious about the firm’s process for analyzing charrette data and incorporating it into their designs.)

What We Would Do
In our experience, facilitating dozens of participatory design charrettes, as well as observation of other charrettes and research of best practices, here’s how a truly participatory design charrette might look:

Participant focus
At one point Saturday, Mark Steele said, “today we’re gonna make you into streetscape designers.” In other words, the experts were ready to teach us how to do something of what they do. But a community design event shouldn’t be about transferring knowledge about design practice from experts to community members. Instead, we start from the principle that everyone is a designer already, without expert help. In other words, we all have design ideas and practices related to our surroundings, including our streetscapes. A community design charrette should be aimed at unlocking the design insights we already have (or could have, in the right context), and making those insights available to professional designers. Professional designers apply their experience and expertise to produce the actual design, inspired by community input.

In practice, a participant focus means that you deemphasize the role of expert or facilitator. No long and potentially intimidating statements of who has what degree or affiliation or expertise; instead, you dive right into the participatory design exercises and maximize the time that the participants have at center stage.

Recruitment means diversity
If you open the event up to “concerned citizens and business owners,” you tend to get a self-selected group of the usual suspects, as we saw on Saturday. Instead, we recommend targeted recruitment among all user groups to ensure a diversity of participants in the design process. This of course takes more work upfront in recruiting and screening. The result is much more useful data that can more accurately influence the design process.

Loosen up the format, take your time
Getting true participation takes time and flexibility. We would have recommended a series of three participatory design charrettes, with smaller yet more diverse participants, and more creative exercises involving, perhaps, larger scale prototyping and methods drawn from theatre and the arts — this is after all the Tower! (Diego said that they considered a skit-making exercise but time constraints precluded it.) Participants could act out common Tower interactions with streetscape props. Examples we bounced around included: the bus stop, the sidewalk café, the tower rat hangout, bar hopping, Rogue, etc. This would give the designers data about our culture and spatial needs. Using audio and visual recording, can capture both the data and the process through which it was produced for later analysis.

Another method we thought would be useful is to have different tables focus on different areas of the project area. With twelve tables of participants at the event all focused on the same design drills never more focused than the entire project area, a lot of redundant results were produced. The area is easily broken into six overlapping parts. Each area is then worked on by two tables. This would get all of the project area equal focus. At Hank’s table and the three tables Kiel facilitated, we noticed input was light at the edges. Also at the 1”=30’ scale aerial photo that was the last of the design drills, it was hard to definitively place streetscape elements and furniture represented by stickers in our tool pallet that included: sidewalk cafes, potted plants, streetlights, handicap ramps, benches, bike racks, etc.

Some of these measures would increase costs at the event level. However, we have Fresno-area expertise to accomplish participatory design and planning work and the savings from keeping the work local would more than pay for the changes we suggest.

True participation
Let’s face it, whenever we create something, we become wedded to it: we want to defend it, sometimes not even consciously. From talking with Mark, and Diego, observing how the community was prompted, and the tight timeline, it seems much of the design is already in place. Community consultation should take place before any designer digs into a project or puts pencil to paper.

While we value and honor the expertise of MW Steele Group and the work done by the City of Fresno and the Tower community, this is our honest assessment of the design charrette process and how it could be improved upon. Please attend the next meeting Tuesday, July 28th 7-9pm at Roger Rocka’s Dinner Theatre, where the design alternatives will be presented.

Related posts
Tower District Streetscape Plan
Q & A with Diego Velasco
Tower District Streetscape charrette video
Bored in Fresno? Become an Anthropologist
ArcHop Construction Proceeds

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Q&A with Diego Velasco


This Saturday 10am – 2pm at Roger Rockas Dinner Theatre there is a community design charrette for the Tower District Streetscape Plan. The architecture and planning firm coordinating the design charrette is M. W. Steele Group along with assistance from members of the Tower District Marketing Committee, Tower District Design Review Committee and City of Fresno Planning Department.

Diego Velasco Assoc. AIA, LEED AP
with the M. W. Steele Group will be conducting the process tomorrow. Below he answers our questions regarding the upcoming community design charrette:

KS: What can community members expect at the community meeting? I assume this is a design charrette type setup. What kind of activities will we be doing?

DV: Folks can expect to have a fun time. We have prepared a series of “design drills” to help engage participants and walk them through the steps that we, as designers, often take in the design process. We will start the workshop with a powerpoint presentation that will highlight the fundamentals of streetscape design and key streetscape elements. Our first exercise will be a classic brainstorming session to get the juices flowing and give folks an opportunity to express their ideas, visions, and concerns. The next “drill” will be a mapping of the tower district, where we will ask everyone to identify some of the key existing conditions of the area, and finally, in the last exercise we will roll up our sleeves and get to work, proposing ideas and potential designs for the three streets we have been asked to consider: olive, fern and wishon. To assist stakeholders in this, we have prepared a series of icon stickers that depict streetscape elements (such as benches, trees, waste bins, etc.) and some cutouts of potential streetscape designs (such as bike lanes, sidewalk cafes, pop-outs, etc.). We will also have color markers and trace paper for the more adventurous, and plenty of opportunities for folks to write comments or ideas (if they prefer more anonymity).

KS: What are your goals for the outcome of the meeting? What would make it a success?

DV: We often say that as the urban design consultant we are really only the conductor, and the stakeholders are the orchestra. The quality of the music that results is highly dependent on the energy and efforts of the orchestra. We do not approach a project as an opportunity to impose our ideas, but rather, believe our role is primarily to demonstrate to folks the range of possibilities and common practices, so that they can decide what works best in their neighborhood. Our hope is that people will come out of this feeling energized and enthusiastic about the future potential of the Tower and ready to implement some of the good ideas.

KS: What is the time line after the meeting?

DV: We will take all the information gathered at the first workshop and synthesize it into a set of guiding principles, which we will use to guide our design proposals. We then will return to the community on Tuesday evening for a second workshop, where we will show some design alternatives and get deeper into the specifics of the streetscape elements and design. We hope to get a good direction as to a preferred alternative or a combination of preferred options, and will take that back to our office and develop the design in greater detail. We have tentatively scheduled a third workshop at the end of August, beginning of September, to come back to the public and present a draft streetscape design plan for comment. Beyond that, the schedule is in the hands of the City of Fresno Planning Department.

KS: Being from San Diego, what strategies will you use to ensure the final design is authentic to Fresno?

DV: The most important strategy is always to listen, listen, listen. We have several projects in our portfolio that are outside of San Diego (including the El Dorado Park Plan here in Fresno). We have found that the best way to ensure authenticity and preserve a local flavor is to research as much as possible about the area, engage meaningfully with the community, and be willing to make revisions when we don’t get it right. One idea we have come away with is that we need to engage the local arts community to help incorporate public art in the streetscape design. This may be a good way to highlight the unique “funkiness” of the Tower.

KS: What is the product that you’ll be delivering to the City of Fresno?

DV: We never fully know what the product will be until we have completed the workshops. However, in general we will complete a streetscape plan that will include a summary of the ideas and concerns expressed in the workshops, a design plan for each of the three street segments in our project area, a series of perspective “vignettes” or renderings depicting the key concepts, a palette of streetscape elements appropriate for the area, some discussion about streetscape best practices and references.

KS: What are some projects in your resume that are similar to the Tower District Streetscape Plan?

DV: We have designed some major avenues in the City of National City, we also prepared streetscape designs for the San Diego Naval Training Center Reuse and Precise Plan and for the Yokohl Ranch Town Center Design Guidelines.


Like Diego said , so please attend the workshop Saturday, July 25, 10:00 am – 2:00 pm at Roger Rockas Dinner Theatre (1226 N. Wishon just North of Olive Ave.) Bring your energy, bring your ideas.

Diego’s bio from http://mwsteele.com:

Diego brings a broad view of architecture to MW Steele Group since joining the firm in 2007. With degrees in city planning and urban planning, he approaches design as an all inclusive process. As an integral part of our urban design and planning practice, he has opportunity to include architecture, urban design, landscape architecture and planning to some degree in each project. This connective way of thinking makes him flexible, and diverse in his skills. Diego’s ability to conceptualize projects, whether detailed and technical or more broad in nature makes him an asset to any project team.

Diego has worked in private practice as well as with municipal planning and development agencies, giving him an understanding of both sides of the planning process. He is technically adept with graphic software programs as well as being an exceptional artist in hand drawing. Diego’s talents have been recognized with several honors and design awards.

Diego Graduated from the University of Washington with a Master’s degree in Urban Design in 2006 and the University of California, Berkeley with a Bachelor’s degree in Architecture in 1999.

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