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	<title>archop &#187; theory thursday</title>
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	<description>improving the built environment in the san joaquin valley</description>
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		<title>theory thursday: branded recovery</title>
		<link>http://archop.org/2009/08/branded-recovery/</link>
		<comments>http://archop.org/2009/08/branded-recovery/#comments</comments>
		<pubDate>Fri, 07 Aug 2009 16:27:54 +0000</pubDate>
		<dc:creator>kiel</dc:creator>
				<category><![CDATA[theory thursday]]></category>
		<category><![CDATA[American Recovery and Reinvestment Act]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[critique]]></category>
		<category><![CDATA[efficiency]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[New Deal]]></category>
		<category><![CDATA[Stimulus Package]]></category>
		<category><![CDATA[WPA]]></category>

		<guid isPermaLink="false">http://archop.org/?p=998</guid>
		<description><![CDATA[The time that we are in now is often compared to the Great Depression. Also links are made between the New Deal, WPA and other programs with the Stimulus Package, American Recovery and Reinvestment Act and other associated programs.   I&#8217;m not in the position or carry any real expertise to compare and contrast [...]]]></description>
		<wfw:commentRss>http://archop.org/2009/08/branded-recovery/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>theory thursday: BLDGBLOG book</title>
		<link>http://archop.org/2009/07/theory-thursday-bldgblog-book/</link>
		<comments>http://archop.org/2009/07/theory-thursday-bldgblog-book/#comments</comments>
		<pubDate>Fri, 31 Jul 2009 06:20:50 +0000</pubDate>
		<dc:creator>kiel</dc:creator>
				<category><![CDATA[theory thursday]]></category>
		<category><![CDATA[architecture]]></category>
		<category><![CDATA[BLDGBLOG]]></category>
		<category><![CDATA[blogging]]></category>

		<guid isPermaLink="false">http://archop.org/?p=900</guid>
		<description><![CDATA[Today, I received a copy of BLDGBLOG BOOK by Geoff Manaugh. I was intending to purchase a copy through Amazon, but then the economy caught up with me. Luckily, Mike Osegueda writer with the Fresno Bee and blogger for FresnoBeeHive received a press copy from Chronicle Books. Through twitter mikeoz wrote &#8220;i got it in [...]]]></description>
		<wfw:commentRss>http://archop.org/2009/07/theory-thursday-bldgblog-book/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>theory thursday: An Authenticity of ‘Rootedness’</title>
		<link>http://archop.org/2009/07/rootedness/</link>
		<comments>http://archop.org/2009/07/rootedness/#comments</comments>
		<pubDate>Thu, 23 Jul 2009 14:17:41 +0000</pubDate>
		<dc:creator>tkc</dc:creator>
				<category><![CDATA[theory thursday]]></category>
		<category><![CDATA[architect]]></category>
		<category><![CDATA[architecture]]></category>
		<category><![CDATA[authentic]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[rootedness]]></category>

		<guid isPermaLink="false">http://archop.org/?p=749</guid>
		<description><![CDATA[Dear Archop Nation, 
I was intrigued by the recent ‘Theory Thursday’ post concerning the concept of authenticity.  Below is my attempt to further the discussion.
The notion of authenticity has in it the idea of a pure, genuine original, a sort of Platonic ideal – ‘this is an authentic 1952 Tops Mickey Mantle Rookie card, [...]]]></description>
		<wfw:commentRss>http://archop.org/2009/07/rootedness/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>theory thursday:architecture cluster</title>
		<link>http://archop.org/2009/07/architecture-cluster/</link>
		<comments>http://archop.org/2009/07/architecture-cluster/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 20:20:21 +0000</pubDate>
		<dc:creator>shaunt</dc:creator>
				<category><![CDATA[theory thursday]]></category>
		<category><![CDATA[architect]]></category>
		<category><![CDATA[architecture]]></category>
		<category><![CDATA[architecture cluster]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[fresno]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Shaunt Yemenjian]]></category>

		<guid isPermaLink="false">http://archop.org/?p=672</guid>
		<description><![CDATA[To build without engaging the “cluster” is impossible.  To design without engaging the “cluster” is a missed opportunity.

Though it had been published several years prior, I can recall being captivated by the notion of “clusters” in Michael Porter’s article in the Harvard Business Review called “Clusters And The New Economics of Competition”.  As [...]]]></description>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>theory thursday: value of critique</title>
		<link>http://archop.org/2009/06/theory-thursday-critique/</link>
		<comments>http://archop.org/2009/06/theory-thursday-critique/#comments</comments>
		<pubDate>Thu, 25 Jun 2009 19:45:31 +0000</pubDate>
		<dc:creator>kiel</dc:creator>
				<category><![CDATA[design critiques]]></category>
		<category><![CDATA[theory thursday]]></category>
		<category><![CDATA[architecture]]></category>
		<category><![CDATA[archop]]></category>
		<category><![CDATA[critique]]></category>
		<category><![CDATA[design equity]]></category>
		<category><![CDATA[downtown]]></category>
		<category><![CDATA[fresno]]></category>
		<category><![CDATA[Granville]]></category>
		<category><![CDATA[redevelopment]]></category>
		<category><![CDATA[Reza Assemi]]></category>
		<category><![CDATA[Tower Tattoos]]></category>
		<category><![CDATA[Will Dyke]]></category>

		<guid isPermaLink="false">http://archop.org/?p=637</guid>
		<description><![CDATA[Yesterday, our humble website strode clear over a milestone. For the first time we had over 100 visits to the site in a single day. By midnight, we actually had 184 visits. Our previous high was 79 visits, set on April 14th during National Architecture Week.
We built this website back in January with the help [...]]]></description>
		<wfw:commentRss>http://archop.org/2009/06/theory-thursday-critique/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>theory thursday: authenticity</title>
		<link>http://archop.org/2009/06/authenticity/</link>
		<comments>http://archop.org/2009/06/authenticity/#comments</comments>
		<pubDate>Thu, 18 Jun 2009 20:40:06 +0000</pubDate>
		<dc:creator>kiel</dc:creator>
				<category><![CDATA[theory thursday]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[authentic]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[downtown]]></category>
		<category><![CDATA[fresno]]></category>
		<category><![CDATA[redevelopment]]></category>

		<guid isPermaLink="false">http://archop.org/?p=524</guid>
		<description><![CDATA[Authenticity is something we strongly believe in for Fresno&#8217;s built environment.
What does Authenticity mean?
Authentic architecture is unique to a place, it seems to fit. The building fits in both it&#8217;s geographic place as well as it&#8217;s place in time. Olive Avenue in the Tower District is authentic. Our old brick buildings downtown are authentic. Fresno&#8217;s [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>small stuff</title>
		<link>http://archop.org/2009/05/small-stuff/</link>
		<comments>http://archop.org/2009/05/small-stuff/#comments</comments>
		<pubDate>Thu, 21 May 2009 15:50:40 +0000</pubDate>
		<dc:creator>kiel</dc:creator>
				<category><![CDATA[theory thursday]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[community design]]></category>
		<category><![CDATA[fresno]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://archop.org/?p=410</guid>
		<description><![CDATA[For the 2nd edition of Theory Thursday we focus on the small stuff.
What started as an ideas competition for a small sign sponsored by the City of Fresno&#8217;s Downtown and Community Revitalization department has ballooned in to a hot debate involving community leaders, downtown advocates, graphic designers, and city leaders. So how and why did [...]]]></description>
		<wfw:commentRss>http://archop.org/2009/05/small-stuff/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>theory thursday</title>
		<link>http://archop.org/2009/04/theory-thursday/</link>
		<comments>http://archop.org/2009/04/theory-thursday/#comments</comments>
		<pubDate>Thu, 23 Apr 2009 14:08:41 +0000</pubDate>
		<dc:creator>kiel</dc:creator>
				<category><![CDATA[features]]></category>
		<category><![CDATA[theory thursday]]></category>

		<guid isPermaLink="false">http://archop.org/?p=289</guid>
		<description><![CDATA[theory thursday will be a reoccurring string that will highlight a piece of scholastic architecture or introduce original theories for discussion. Yes this may get a little highbrow.

&#8220;The use of energy and exosomatic artifacts (tools, books, buildings), as well as the use of symbolic artifacts (etiquette, social relations, customs), substantially accelerate the rhythm of evolution [...]]]></description>
		<wfw:commentRss>http://archop.org/2009/04/theory-thursday/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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