Tag Archive | "Tower District"

Well Church responds to controversy over Neighborhood Thrift mural


Update 10/26/09

In a dramatic turn of events, the mural on the East wall of Neighborhood Thrift got spared from being painted over. In an outpouring of community support that involved emails, phone calls and a human wall in front of the mural the Neighborhood Thrift Board reconsidered it’s course of action. See The Fresno Beehive for Pastor Tim Goetz’s letter announcing the change of course.

photo by: Joe Osejo

photo by: Joe Osejo

The effort to reconcile the differences the murals immediate neighbors and the vision of the Tower District as a whole was spearheaded by graphic designer, tower resident, and longtime Creative Fresno board member, Suzzane Bertz-Rosa. Moving forward, Neighborhood Thrift manager, AP, and I will discuss any outstanding concerns that the neighbors have with the mural. These concerns will then be brought to the artists and Neighborhood Thrift Board to determine how to address the concerns and move forward as one neighborhood, all the more strong.

Original Post 10/24/09

A controversy brewed this week over the newest and largest mural in the Tower District. While the majority of the neighborhood and Tower District Community supported the mural be prominent local artist. Several neighboring homeowners strongly opposed it.

This story had been covered by Mike Oz for the Fresno Bee and Beehive

The final decision was made by the Neighborhood Thrift board of directors to paint over the mural or “buff” as the artist say. Neighborhood Thrift was setup as a independent 501c3 organization but began as a youth project of the Well Community Church.

Below is a response to a plea to keep the mural that I sent executive pastor of Well Community Church, Tim Goetz.

Kiel,

I appreciate your concern, however, you must first understand why we are in that location before you can understand our position. Also, when I say ‘our’ position, I mean Neighborhood Thrifts position. Neighborhood Thrift is its own 501c3, and is independent from The Well.

We have a simple business and a simple mission. We want to grow a successful business by selling mostly used goods at an affordable price so we can 1) promote an atmosphere of community and 2) help the community succeed economically.

We started Neighborhood Thrift just last year, and as of today, we employ 20 people from the community. We care about people, we care about the community, and we care about our neighbors. We hoped the mural would tie us into the Tower District and help promote the store, which would mean we could hire more people. We want to be tied in to the Tower District, but not bad enough to jeopardize relationship with our neighbors. We hope that people will understand why we need to paint over the mural, and we hope that we haven’t ruined potential relationships with our neighbors.

Ultimately, we just already have enough on our plate pursuing this thing they call economic development, the last thing we need is controversy, distraction, or another mission. We want everyone to know of Neighborhood Thrift as the store in the community for the community, not the place where the controversial mural is located. We need to be spending our time on growing the business to hire more people, or finishing our cafe so the community has another place to hang out this winter.

I know you may not agree with this, but the more this develops into 2 sides (Tower vs. Some neighbors), the more I am certain of what we need to do. I can respect the quote from the Tower District, but you need to understand that is your mission. We have our own mission. I think we can probably both be satisfied, but the current mural is jeopardizing our mission.

Hope this helps clarify things.

Tim Goetz

The muralist including Ramiro Martinez, Dominique Ovalle, Mike Howe & Josh Wigger worked into the night and today to finish the mural before it was buffed.

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Tower District Streetscape meeting #3 recap


It was another warm Saturday morning in Fresno. Tower District residents walked, biked, and drove to a 3rd in a string of community meetings. The purpose of these meetings is to craft a Streetscape Master Plan that will guide City of Fresno infrastructure investment in the district.

Meeting #1

Saturday, July 25, 10:00 am – 2:00 pm: Visioning Workshop to develop design alternatives

Video & Critique

Meeting #2

Tuesday, July 28, 7:00 – 9:00 p.m: Workshop to develop the design concepts

Designs, critique, discussions (1, 2)

Meeting #3

Saturday, September 27, 11:00am-1:00pm: Workshop on specific elements and details

When I arrived to The Landmark at 11am, I locked my bike the the patio railing because there was no bike rack nearby. As I walked in the meeting was calling to order. Many of the faces were familiar from previous meetings and daily life in the neighborhood.

I settled into a table near the back, joined by friends Travis, Ed and Adam. We were ready to get to work and start a collaborative design process. All we needed was a brief update about the latest design, outline of the meetings goals, and some instructions of the task at hand. 15-20 minutes would have been a reasonable time for that.

However, was not the case. From 11 until several minutes after 12 the group was talked to. Those that held the mic included: Director of Tower District Marketing Committee, Bill Kuebler; Council member Blong Xiong; consulting architect and planner, Mark Steele; City of Fresno traffic engineer, Brian Jones; and consulting architect and planner, Diego Velasco. Everyone at our table was frustrated by the slow start and several escaped to the Landmark bar for a drink to kill the time.

The most informative of the 5 speakers was Brian Jones, traffic engineer with the City of Fresno. He spoke about the narrowing Wishon to 2 lanes and using narrowed lanes and sidewalk bulb outs to make divers feel less safe driving fast. In other words using design and drivers’ natural reactions in order to create more bicycle and pedestrian friendly traffic patterns. Very cool stuff, but some residents had a hard time believing that bikes and cars could use the same lane.

The important items to know about the updated design is that the much discussed traffic circles have been removed and the pilot project to implement the design has been selected as the strip of Olive between Wishon and Maroa.

tower streetscape pilot

bike racks

design workshop

Our task for the meeting was to select preferences in street furniture. We were given a matrix of furniture to select. This included: paving, bike racks, seating, planters, trash cans, lighting, kiosks, etc.

Our table often circled one option that best fit our preference but wrote out notes that they should be commissioned from local artists and designers. Other than some of the photos of the existing, nothing seemed to call out as authentic to the Tower.

In the few minutes we had left we noted on the plan where we believed this street furniture should be placed. If more than 35-40 minutes had been devoted to the design workshop, we would have been able to make more thorough design decisions.

I had also expected that we as a group would have some part in selecting what the first pilot project would be. It seems that decision was made between the Tower District Market and the city. Work on the pilot project is expected to begin as early as January of 2010.

While I have been frustrated with the process, I see that there has been a lot of hard work going into the Tower District Streetscape Master Pland. And it is comforting to see that the design is improving and that the pilot project will actually get built.

tower bulbs

other outcomes

One encouraging outcome from these meeting is that a group of residents has organized to repair the lights strung over olive. They are taking $10 donations for lightbulbs and selling $25 t-shirts with a cool design.

So if you’d like to see Tower shine a little brighter, then pitch in at least $10. I’m sure Flo will comment here and let you know how to donate and where to buy t-shirts.

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Tower District Streetscape Community Meeting #3


A third community meeting will be held this Saturday for the Tower District Streetscape Master Plan project.

Visioning Workshop to develop design alternatives
Saturday, September 26th
11:00 am – 1:00 pm
The Landmark Restaurant

landmark nigthThe first meeting involved a series of group visioning and design exercises led by Mark Steele and Diego Velasco. CSUF professor and practicing design anthropologist Hank Delcore PhD and I, co-wrote a critique of the methods used by M.W. Steele Group.

A few days later was the second meeting M.W. Steele Group presented the conceptual design of the new streetscape. There where strong design moves such as reinforcing an existing pedestrian corridor from Fern between the Post Office and Dollar Tree to the Restaurants on the North end of Fulton. However, what got the most attention and passionate debate were two proposed traffic circles at Wishon & Olive and Van Ness & Olive.

It was Fresno’s Blogosphere that this discussion took place. Find those discussions here:
The Anthro Guys, Gustav’s Groupie, Fresno Beehive, Business Street Online, The Fresnan

From the amount of contentious attention among the community and emails between a Tower committee led by Bill Kuebler, I predict the traffic circles will not be in this second draft of the plan. However, I have not seen any updated designs yet.

Below is the announcement of the 3rd meeting that was emailed out to everyone that had attended one or both of the other meetings.

Now, come see the results of everyone’s efforts and join us in discussions relative to the draft conceptual plan as we focus our attention on the specific elements and details contributing to the creation of an overall final streetscape plan and… implementation!

Saturday, September 26th
11:00 am – 1:00 pm:
Visioning Workshop to develop design alternatives

NEW MEETING LOCATION!
Meeting will take place at The Landmark Restaurant (644 E. Olive Avenue) Located on the southwest corner of the intersection of East Olive Avenue and North Broadway).

For more information,
call 497-8362

The City of Fresno contact for this endeavor is:
Will Tackett, Planner III
Planning and Development Dept.
(559) 621-8063

I encourage all Tower residents and regular visitors to attend this meeting. Your input is valuable. I’m not sure what the format will be this time. However, make sure you focus on the details. What happens at each corner? How is the street furniture placed? How will the proposed changes alter the way you experience the street (i.e. walking, driving, biking, sitting, dining, entertainment)? Look at the boundaries of the project area, how does it connect with the rest of the Tower District? How can the design be improved?

Also the city will be moving forward with a pilot project from this streetscape master plan. Surveying of Olive’s topography has already begun. Be sure to voice what you feel is the best place to start, whether it is the most prototypical and/or will make the greatest impact.

And please report back here for discussion.

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APA California 2009 Conference


In May of 2009 the California Planning Roundtable was held in Fresno.

The California Planning Roundtable (CPR) is an organization of experienced planning professionals who are members of the American Planning Association (APA). The mission of the Roundtable is to provide a forum for prominent planners to exercise creativity and leadership in promoting understanding of California’s critical public policy issues, and recommending action.

Each year, the Roundtable chooses one or more timely and significant California planning issues for study, and publishes the results of the inquiries in papers or articles that are widely distributed to California planners, the California legislature, and local public officials. The Roundtable also organizes and conducts panels and other presentations for the APA California Chapter annual conferences. These include an annual panel on leadership in planning, and other timely, topical conference sessions.

During the Roundtable’s dinner at Palamino’s I spoke to them about the Tower District. My talk centered on the history and current state of the Tower District as well as my involvement. Through questions from the planners, we also covered archop, Creative Fresno, Pecha Kucha, agriculture (urban and rural).

It was an engaging experience that has led to another opportunity. Tomorrow, I’ll be part of the Leadership Panel that the Roundtable organizes at the APA California 2009 Conference. Below is some information about the panel. I’ll follow up afterward with a summery of the discussion and information about the other distinguished panelists. It is truly an honor to be including on this panel.

APA CA program coverSESSION TITLE: Developing Leadership
How Do Planners Support and Develop Community Leaders
TIME: Tuesday, September 15, 2009 from 3:45pm to 5:15 pm.
CONFERENCE LOCATION: The Resort at Squaw Creek, Lake Tahoe
PANEL ORGANIZER: Elaine Costello, FAICP
http://www.calapa.org/2009-conference

SUMMARY: How can planners support and develop community leaders? A panel of planners and community leaders will engage in a discussion with the audience on why and how we build the leadership skills of people in our communities.

ABSTRACT: For the past 9 years, the California Planning Roundtable has produced a leadership session at the annual APACA conference. These are interactive sessions designed to help develop and refine leadership skills. They are always well attended.

This year’s session will address how to build the leadership skills of the people who live and work in the communities we are planning. Effective community leaders are essential to good planning-especially to the implementation of plans. We want to explore how planners can work with the public to help them assume and fulfill leadership roles.

Our panel will be composed of both professional planners and community leaders. We will explore several topics, including:

• Why and how did the community leaders on the panel become involved?

• Why is leadership an important skill for community members? Should planners have a role in building the leadership skills of members of their community? Are their risks in developing community leaders?

• What are the most effective ways to mentor the leadership skills of community members? What are some of the good tools for developing community leaders? What does not work?

• What approaches should planners take with different types of community leaders- Council members, Planning Commissioners, Developers, Local Businesses, and Neighborhood Residents?

Elaine Costello, FAICP, has been in leadership positions on major Bay Area planning projects for over 30 years
Tom Jacobson, JD, MCP, AICP, Chair, Department of Environmental Studies and Planning, Sonoma State University and Of Counsel to the Sohagi Law Group
Maia Schneider, Director of Community Development and Government Relations, Tahoe Forest Health System
Darin Dinsmore, Principal, Dinsmore and Associates
Kiel Famellos-Schmidt, Founder, www.archop.org
James Shelby, Councilmember, City of Citrus Heights
James Rojas, Urban Planner, Community Activist, Artist

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100th comment


I put a little competition out there this week. It was that whoever posted the 100th comment on this site would win. The prize was that we’d write about the house of the commenter’s choice. We left it open, it could be the commenter’s house that they’d like know more about or to showcase to the community. It may be a house that intrigues them and always wondered about. We will post photos and commentary about the style, neighborhood, etc. Maybe even include historical info about past or present residents.

Inspiration for this came when my neighbor Hank Delcore remarked about some similar features that our homes’ have. My wife and I had done some research about our house before we bought it and knew it was Minimal Traditional style. Hank’s home is the same style. He was satisfied that he knew a little more about his house, and that he could be more “architecturally hip” in talking about it.

birdsong home The winner was Michael Birdsong with a comment on the 1st Draft of Tower District streetscape design. His choice was to have his home in the Tower District written about because he wants to know more about it’s style. Stay tuned for a story about the house pictured.

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1st draft of Tower District streetscape design


For those of you unable to attend, M. W. Steele Group presented the following 1st draft of the Tower District streetscape master plan to the community meeting Tuesday night for feed back. Click on the images to zoom in.

conceptual map introducing the zipper concept

tower streetscape-02-plan

tower streetscape-03-detail

tower streetscape-04-views

I’ve decided just to post the plans here and not issue an opinion. Feel free to discuss here and I’ll try to answer any questions you have. On a side note, there is an essay I wrote about the Tower District and public space in 2005 that was a finalist for the Berkeley Prize. The full version isn’t online but check out the abstract.

For opinions and discussions focused mainly on the proposed traffic circles see:

The Anthro Guys
Gustav’s Groupie
Fresno Beehive

Related posts:
Tower District Streetscape Plan
Q & A with Diego Velasco
Tower District Streetscape charrette video
Critique: Tower District Streetscape Design Charrette

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Critique: Tower District Streetscape Design Charrette


bikes smHank Delcore, Ph.D., and Kiel Famellos-Schmidt
also found at http://theanthroguys.com

Saturday from 10am to 2pm, about a hundred Tower District residents and business owners gathered for a design charrette put on by the City of Fresno planning department and MW Steele Group. Steele has the contract for planning a redesigned Tower District streetscape as part of the Tower District Specific Plan. Saturday’s event was a day of community input, with Steele returning this Tuesday night to present some design alternatives.

Blong smWe laud City Councilman Blong Xiong, the city, various Tower District advocates, and the Steele Group for putting on this event. Mark Steele and his team listened, took some hard questions, and were willing to engage in some good give and take.

As professionals in participatory design and community design methods, we also noted some things about the program that can inhibit the quality of community input and seriously limit the degree of real community participation in the design process. This critique is intended to increase the quality of design charrettes and community input in Fresno as well as raise awareness about the potential of participatory design.

Expert focus of the event
mark 2smThe organizers stated that the day was all about the participants, but in practice, the more consistent emphasis was on the expert status of the architects/planners vis a vis the participants. After an introductory presentation on the distinctiveness of the Tower by two long-time Tower advocates, Mark Steele took the stage and talked mostly about his firm and their approach to the project. He presented his goals for the project, despite acknowledging that the day was about understanding our goals and aspirations. His associate, Diego Velasco, followed with the firm’s views of the strengths and challenges of the Tower District – again, topics that the charrette was supposed to probe. Expert statements are not the best way to begin an event meant to foster community participation in the planning and design process.

table 12smIt wasn’t until 11:15am that the twelve tables of participants were unleashed on the first design drill. By that time, some participants had already turned their attention away from the stage and were fingering the maps, stickers and other supplies on the tables. An hour is too long for facilitators to dominate the stage at a four hour event. The long lead-in both cut down the time for participants by a quarter, and set a strong expert-focused – not participant-focused – tone.

Diversity
The tower district is a very diverse place. It is called home by many including: African American, Asian, Caucasian, Latino, young and old, the progressive community, and the GBLTQ community. Economically, there is a mix of home owners and renters, working class through upper class and even homeless. As well, Tower is a destination for those throughout Fresno and beyond in search of unique cultural, entertainment and dining experiences.

The participants at the charrette were overwhelmingly white and weighted toward local property and business owners; the average age looked to be about 50. Conspicuously absent were youths and Latinos, two large and important resident/user groups in the Tower. Tower visitors from other neighborhoods were also missing. Those who attended are important, but they are already the most likely people to have their voices and preferences heard in this process, and they have a partial view of issues at stake in the streetscape. For example, there were probably relatively fewer public transportation users among the participants than some other Tower constituencies, an important point when it comes to redesigning bus stops and associated features like sidewalks and bike racks.

Jay presents table 11's results for Design Drill B: Mapping the Tower Existing Conditions

Jay presents results of Design Drill B: Mapping the Tower Existing Conditions for table 11

Tight format, short time
For each design drill, the participants had 15 minutes to work through complex issues, like recommending placement of street furniture and other features all across the Tower District business core. Each exercise time was followed by 30 minutes of often repetitive presentations from each table to the entire group. The design charrette had us wrestling with important and potentially highly creative design issues, but the format was too tight.
-

Constrained approach to community participation
Finally, with the design alternatives meeting coming up Tuesday, we wonder how much of Saturday’s charrette can really be incorporated into the process. Again, we agree that Mark Steele and his colleagues (and by extension the city) are sincerely trying to listen. But it’s hard to believe that Steele and company didn’t already have some designs in mind or drawn up before the charrette. If not, then they would have to work day and night from Saturday afternoon till Tuesday night to synthesize ideas from a hundred participants and come up with some design alternative to present – and even then, this time frame is probably too tight. Surely they are working with the charrette data right now, but they also probably had some designs already laid on and ready for their return to Fresno Tuesday night. This raises the question: how much community input can really be incorporated when the goals, strengths, challenges and preliminary design work have all already been done before the community is consulted? (In fairness, Mark has said that the design alternatives they will present Tuesday night will not be very detailed; we’re sincerely curious about the firm’s process for analyzing charrette data and incorporating it into their designs.)

What We Would Do
In our experience, facilitating dozens of participatory design charrettes, as well as observation of other charrettes and research of best practices, here’s how a truly participatory design charrette might look:

Participant focus
At one point Saturday, Mark Steele said, “today we’re gonna make you into streetscape designers.” In other words, the experts were ready to teach us how to do something of what they do. But a community design event shouldn’t be about transferring knowledge about design practice from experts to community members. Instead, we start from the principle that everyone is a designer already, without expert help. In other words, we all have design ideas and practices related to our surroundings, including our streetscapes. A community design charrette should be aimed at unlocking the design insights we already have (or could have, in the right context), and making those insights available to professional designers. Professional designers apply their experience and expertise to produce the actual design, inspired by community input.

In practice, a participant focus means that you deemphasize the role of expert or facilitator. No long and potentially intimidating statements of who has what degree or affiliation or expertise; instead, you dive right into the participatory design exercises and maximize the time that the participants have at center stage.

Recruitment means diversity
If you open the event up to “concerned citizens and business owners,” you tend to get a self-selected group of the usual suspects, as we saw on Saturday. Instead, we recommend targeted recruitment among all user groups to ensure a diversity of participants in the design process. This of course takes more work upfront in recruiting and screening. The result is much more useful data that can more accurately influence the design process.

Loosen up the format, take your time
Getting true participation takes time and flexibility. We would have recommended a series of three participatory design charrettes, with smaller yet more diverse participants, and more creative exercises involving, perhaps, larger scale prototyping and methods drawn from theatre and the arts — this is after all the Tower! (Diego said that they considered a skit-making exercise but time constraints precluded it.) Participants could act out common Tower interactions with streetscape props. Examples we bounced around included: the bus stop, the sidewalk café, the tower rat hangout, bar hopping, Rogue, etc. This would give the designers data about our culture and spatial needs. Using audio and visual recording, can capture both the data and the process through which it was produced for later analysis.

Another method we thought would be useful is to have different tables focus on different areas of the project area. With twelve tables of participants at the event all focused on the same design drills never more focused than the entire project area, a lot of redundant results were produced. The area is easily broken into six overlapping parts. Each area is then worked on by two tables. This would get all of the project area equal focus. At Hank’s table and the three tables Kiel facilitated, we noticed input was light at the edges. Also at the 1”=30’ scale aerial photo that was the last of the design drills, it was hard to definitively place streetscape elements and furniture represented by stickers in our tool pallet that included: sidewalk cafes, potted plants, streetlights, handicap ramps, benches, bike racks, etc.

Some of these measures would increase costs at the event level. However, we have Fresno-area expertise to accomplish participatory design and planning work and the savings from keeping the work local would more than pay for the changes we suggest.

True participation
Let’s face it, whenever we create something, we become wedded to it: we want to defend it, sometimes not even consciously. From talking with Mark, and Diego, observing how the community was prompted, and the tight timeline, it seems much of the design is already in place. Community consultation should take place before any designer digs into a project or puts pencil to paper.

While we value and honor the expertise of MW Steele Group and the work done by the City of Fresno and the Tower community, this is our honest assessment of the design charrette process and how it could be improved upon. Please attend the next meeting Tuesday, July 28th 7-9pm at Roger Rocka’s Dinner Theatre, where the design alternatives will be presented.

Related posts
Tower District Streetscape Plan
Q & A with Diego Velasco
Tower District Streetscape charrette video
Bored in Fresno? Become an Anthropologist
ArcHop Construction Proceeds

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Tower District Streetscape charrette video


Video courtesy of Business Street Online.

related posts: Tower District Streetscape Plan and Q&A with Diego Velasco

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Q&A with Diego Velasco


This Saturday 10am – 2pm at Roger Rockas Dinner Theatre there is a community design charrette for the Tower District Streetscape Plan. The architecture and planning firm coordinating the design charrette is M. W. Steele Group along with assistance from members of the Tower District Marketing Committee, Tower District Design Review Committee and City of Fresno Planning Department.

Diego Velasco Assoc. AIA, LEED AP
with the M. W. Steele Group will be conducting the process tomorrow. Below he answers our questions regarding the upcoming community design charrette:

KS: What can community members expect at the community meeting? I assume this is a design charrette type setup. What kind of activities will we be doing?

DV: Folks can expect to have a fun time. We have prepared a series of “design drills” to help engage participants and walk them through the steps that we, as designers, often take in the design process. We will start the workshop with a powerpoint presentation that will highlight the fundamentals of streetscape design and key streetscape elements. Our first exercise will be a classic brainstorming session to get the juices flowing and give folks an opportunity to express their ideas, visions, and concerns. The next “drill” will be a mapping of the tower district, where we will ask everyone to identify some of the key existing conditions of the area, and finally, in the last exercise we will roll up our sleeves and get to work, proposing ideas and potential designs for the three streets we have been asked to consider: olive, fern and wishon. To assist stakeholders in this, we have prepared a series of icon stickers that depict streetscape elements (such as benches, trees, waste bins, etc.) and some cutouts of potential streetscape designs (such as bike lanes, sidewalk cafes, pop-outs, etc.). We will also have color markers and trace paper for the more adventurous, and plenty of opportunities for folks to write comments or ideas (if they prefer more anonymity).

KS: What are your goals for the outcome of the meeting? What would make it a success?

DV: We often say that as the urban design consultant we are really only the conductor, and the stakeholders are the orchestra. The quality of the music that results is highly dependent on the energy and efforts of the orchestra. We do not approach a project as an opportunity to impose our ideas, but rather, believe our role is primarily to demonstrate to folks the range of possibilities and common practices, so that they can decide what works best in their neighborhood. Our hope is that people will come out of this feeling energized and enthusiastic about the future potential of the Tower and ready to implement some of the good ideas.

KS: What is the time line after the meeting?

DV: We will take all the information gathered at the first workshop and synthesize it into a set of guiding principles, which we will use to guide our design proposals. We then will return to the community on Tuesday evening for a second workshop, where we will show some design alternatives and get deeper into the specifics of the streetscape elements and design. We hope to get a good direction as to a preferred alternative or a combination of preferred options, and will take that back to our office and develop the design in greater detail. We have tentatively scheduled a third workshop at the end of August, beginning of September, to come back to the public and present a draft streetscape design plan for comment. Beyond that, the schedule is in the hands of the City of Fresno Planning Department.

KS: Being from San Diego, what strategies will you use to ensure the final design is authentic to Fresno?

DV: The most important strategy is always to listen, listen, listen. We have several projects in our portfolio that are outside of San Diego (including the El Dorado Park Plan here in Fresno). We have found that the best way to ensure authenticity and preserve a local flavor is to research as much as possible about the area, engage meaningfully with the community, and be willing to make revisions when we don’t get it right. One idea we have come away with is that we need to engage the local arts community to help incorporate public art in the streetscape design. This may be a good way to highlight the unique “funkiness” of the Tower.

KS: What is the product that you’ll be delivering to the City of Fresno?

DV: We never fully know what the product will be until we have completed the workshops. However, in general we will complete a streetscape plan that will include a summary of the ideas and concerns expressed in the workshops, a design plan for each of the three street segments in our project area, a series of perspective “vignettes” or renderings depicting the key concepts, a palette of streetscape elements appropriate for the area, some discussion about streetscape best practices and references.

KS: What are some projects in your resume that are similar to the Tower District Streetscape Plan?

DV: We have designed some major avenues in the City of National City, we also prepared streetscape designs for the San Diego Naval Training Center Reuse and Precise Plan and for the Yokohl Ranch Town Center Design Guidelines.


Like Diego said , so please attend the workshop Saturday, July 25, 10:00 am – 2:00 pm at Roger Rockas Dinner Theatre (1226 N. Wishon just North of Olive Ave.) Bring your energy, bring your ideas.

Diego’s bio from http://mwsteele.com:

Diego brings a broad view of architecture to MW Steele Group since joining the firm in 2007. With degrees in city planning and urban planning, he approaches design as an all inclusive process. As an integral part of our urban design and planning practice, he has opportunity to include architecture, urban design, landscape architecture and planning to some degree in each project. This connective way of thinking makes him flexible, and diverse in his skills. Diego’s ability to conceptualize projects, whether detailed and technical or more broad in nature makes him an asset to any project team.

Diego has worked in private practice as well as with municipal planning and development agencies, giving him an understanding of both sides of the planning process. He is technically adept with graphic software programs as well as being an exceptional artist in hand drawing. Diego’s talents have been recognized with several honors and design awards.

Diego Graduated from the University of Washington with a Master’s degree in Urban Design in 2006 and the University of California, Berkeley with a Bachelor’s degree in Architecture in 1999.

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Tower District Streetscape Plan


Today an announcement was made regarding the future of the Tower District Streetscape and upcoming community design charrette.

The announcement was posted on the Tower Exchange by Will Tackett with the City of Fresno Planning and Development Department. A mailer was also sent to all residences and businesses within the Tower Districts boundaries (Shields to 180, Fruit to Blackstone). The announcement is below:

Community Charrette – Tower District Streetscape Capital Improvement

We’re renovating Olive Avenue and neighboring streets, and we need your input!

The City has allocated funds for the creation of a Streetscape Plan for the commercial area of the Tower District. The plan will include improvements such as
• New Sidewalks
• Bike Racks
• Lighting
• Trees
• Public Art
….and anything else we come up with!

Our plan will be developed by everyone attending the community meetings, and we want to include your opinions and ideas, so please put these dates on your calendar.

Let’s get together and create a great community plan!

Saturday, July 25, 10:00 am – 2:00 pm: Visioning Workshop to develop design alternatives
Tuesday, July 28, 7:00 – 9:00 p.m: Workshop to select a preferred alternative and develop the design concepts

Both meetings will take place at Roger Rocka’s Dinner Theatre (1226 N. Wishon).

For more information,
call 497-8362

M. W. Steele Group is the architecture and planning firm from San Diego that was selected for the project through an RFP process in September of 2008. They will be coordinating the design charrette along with members of the Tower District Marketing Committee and Tower District Design Review Committee.

Phase map of Tower District improvements per City of Fresno RFP, September 2008

Phase map of Tower District improvements per City of Fresno RFP, September 2008


All available Tower residents and regulars should attend this meeting and give your input. This post will be updated with experiences at the meeting.

disclaimer: I am a Tower District resident, property owner and membe of the Tower District Design Review Committee.

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urban agriculture


I’ve been hearing/reading alot about BLDGBLOG lately. So today I poked my head in the check out their site. Today’s post is titled “London Yields, Harvested” It was in reference to an event called “London Yields: Getting Urban Agriculture off the Ground” a kind of workshop covering how to get urban agriculture in London.

03-picture-010So here I am in Fresno, California. Above the soil capable of growing a great diversity of plants. In a climate with one of the longest growing seasons outside the tropics. About the harvest the corn growing in my front yard. And I think if London can get moving on urban agriculture, then Fresno can.

So where do we start?

The first thing BLDGBLOG mentioned was “become public policy”. This is a big one for Fresno because every one of our community gardens seems to be met with resistance from police or code enforcement in the City of Fresno.

There also needs to be the organization and popular support. Fresno Metro Ministries has some recomendations.

00-picture-012What do you think? Could be an urban farmer? Do you have a sunny spot and a few hours a week to tend?

And an important question would yo take a hands on class that I’m going to teach next spring about urban agriculture?


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archop park as-built drawings


community members describing their illustrations

Several times over the last few weeks I’ve been asked “how’s the park going?” This question has helped me realize two things. First, that there is a community buzz about this park, people want to see it come to fruition. And second, that since we announced the community drawing workshop at the park on April 17th, I’ve been silent about the park.

Here is a run down of what has happened from that workshop until now:

The workshop went well. There were several families, community leaders, and a dozen children of varying ages that participated. We made drawings of “our ideal park”. This exercise both engaged community members giving them a voice and helped us get an idea of what would draw different user groups into the park. It also helped me exercise my underused Spanish skills. To coordinate the workshop I was joined by Hank Delcore and Elfego Franco with the Institute of Public Anthropology at CSUF. And a big thanks to Terri Uyeki for bringing supplies and Shaunt Yemenjian for photographing the process.

We have assembled a very talented Pro-bono design team:

designlab 252 landscape architect

Borrelli & Associates electrical engineer

Parrish Hansen Inc structural engineer

Anti Laboratories graphic designer

The design team has met twice and developed a conceptual design. The concept is to create a park with out the standardized or prefabricated park accessories. We will use repurposed materials that is sculptural in form. The park will provide the amenities the community desires and offers a cohesive visual treat to the passerby.

A few weeks back I received the CAD drawings of how the park of San Pablo & Belmont as built. The project had originally been done by civil engineer, Keith Campbell of AECOM

These drawings, called as-builts, saved us allot of time because we don’t have to start the drawings from scratch and verify the existing conditions. We can use these as-builts as or base drawings for the redeveloped design.

screenshot1I was able to bring this CAD drawing into SketchUp in order to study the sun angles and shade patterns that the 180 freeway overpasses create on the ground.

screenshot-model2

As the design develops it will be posted here. Of course budget issues make this more relevant. archop park as planned will be entirely funded by private donation. If you wish to make a financial or material donation of any amount please contact us.

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Fultonia Live/Work Village


Fresno to Welcome The Fultonia Live/Work Village

Fresno, CA – Nestled in an area between downtown Fresno and the Tower District will be The Fultonia Live/Work Village, a mixed-use development that offers 39 units of quality, moderately-priced housing and 10 commercial spaces.

Project design and information

Those who don’t wish to pay substantial sums of money for premium housing may find a home at The Fultonia Live/Work Village. The redevelopment, in an area that is being proposed as the SOTOW District, or South of Tower, also gives professionals and entrepreneurs the chance to invest in live/work units to reduce travel to and from work.

Developer TFS Investments, LLC, is about to begin construction on the project, at the site of what originally was a 39-unit low-income apartment complex along with 10 retail/office spaces located along Fulton Street that has fallen into disrepair. The goal is to take that same property and redevelop it entirely, and breathe new life into it as well as encourage the rest of the blighted neighborhood to make improvements as well.

“For the Fultonia project, providing quality, affordable housing is our number one focus,” said Terance Frazier, owner of TFS Investments. “At TFS Investments, we are doing the right thing and developing a bustling community where there wasn’t one before.”

Project manager is Tyco General, Inc., which has experience in managing numerous types of commercial construction projects.

The finished results will be a bright, colorful complex of buildings, complete with palm trees, banners and apartment balconies. The storefronts will house such businesses as retail shops, offices and small restaurants, and a large central courtyard plaza will be a place to gather and enjoy sunny days.

“Terance and TFS Investments has a bold vision for affordable housing that will not only help families who need assistance, but will provide investment and energy in

communities that need it most,” said Preston Prince, executive director of the Housing Authorities of the City and County of Fresno.

TFS Investments owner Terance Frazier, Fresno City Council President Cynthia Sterling, and Executive Director of the Housing Authorities of the City and County of Fresno Preston Prince, will take part in a press conference this Wednesday at 11 a.m. at the site, located at 532-614 Fulton St. in Fresno, 93721, to kick off construction on the project.

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TFS Investments, LLC is one of central California’s leading real estate investment firms. TFS Investments is also known as an experienced commercial and residential real estate developer. Some of the company’s current projects include a twenty acre development in Pflugerville, Texas, the development of 120 acres in southeast Fresno and a nine acre development in central Fresno.

Tyco General, Inc. is a full service Design/Build general contracting firm and has been serving California since 1998. It has been involved in many types of commercial construction projects.

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critique: Tower Tattoos


street-night-01aThis week in an email from Craig Scharton, Director of Downtown and Community Revitalization of the City of Fresno. He asked: “As some of the area’s leaders in architectural thought, what do you think the role of architectural criticism should be? Is it possible to raise consciousness about our built environment, standards of design and professional aspiration through this activity?”

In short, my response to Craig was that architectural criticism is essential for pushing our Fresno’s and the region’s built environment forward. We need to offer constructive criticism to buildings, architects, and developers that are not preforming. We also need to highlight and reward those that demonstrate high quality design and positively contribute to a healthy and vibrant built environment.

Craig’s question was timely because I was planning to begin writing critiques here. This fits within our mission of improving our built environment through education and discourse about architectural topics.

sign

For this first critique I’ve chosen to review a building that is small in scale but very ambitious in design. I first took notice of Tower Tattoos when graphic designer Jodi Bearden brought an excellent sign design to the Tower District Design Review Committee. The design was to be applied to the building’s original blade sign on the parapet. In neon and art deco font read Tower Tattoos. The committee unanimously approved the sign with great praise. Since then I’ve kept my eye on the shop as they renovated the space at 716 E. Olive Ave.

1st Impressions

counter02aI first ventured into the shop in response to a twitter request from Travis Sheridan who needed some liquid pain relief for his new tattoo. As I walked in the door I smiled, because I could immediately read the amount of thought and care that was put in to the renovation.

entryday-aThe furniture seemed carefully chosen and well placed. There is a lounge area up against the storefront. Two men carried on a casual conversation in comfort, the street life carrying on just over their shoulders.

What caught my attention next was the front glass counter and display case in the form of an S curve. The jewelry within was well lit and lights01asparkled like gems and candy. Blue lights made the entire display glow.

The display counter is mirror by a soffit hanging from the ceiling. This is an elaborate space high hanging retro hanging lights and a guilded medallion in the ceiling. This feature obviously had some untold workstation02ahistory behind it.

Beyond the counter the space opens up with an expose barrel vaulted ceiling, steel trusses and skylights. The polished concrete floor is reminiscent of terrazzo and leads back to the 10 work stations where the artist puts needle to skin.

workstation01aEach work station is clean and open, surrounded by a partial height wall with a vintage dentist chair in the center and a stainless steel counter and sink with hands free infrared faucet. Artwork and knickknacks personalizes each tattoo artist’s work station. While watching distracting Travis getting a tattoo of Ferdinand the Bull, I had a good view of the artist at work through the tilted mirror.

Design Process

After this experience I knew I needed to dig into the thought behind each design move and uncover the motivation of Tower Tattoos owner & tattoo artist Kimberly Bearden.

With 18 years of tattooing experience, Kimberly opened her own 1 artist shop at 1140 Van Ness in 2001. A colleague once dubbed her the “Martha Stewart of tattooing.” She took it as a compliment that alluded to her craftiness, attention to detail, do it yourself approach, and enthusiastic spirit leading to success.

before02aThe Tower Tattoos staff grew to 8 in the small space leading to the need to expand. When searching for a new building she wanted something authentic, unlike the “strip mall architecture” building that she had leased space in. She loathed the low T Bar ceiling and square spaces.In 2006 she found what she was looking for in the building previously occupied by Lou Gentiles Flower Basket.

Kimberly hired architect Andy Lucas for the initial design work and code consultation. As the project progressed the design team became a family affair. She was helped by her sister, a graphic designer and her father a retired surveyor and city planner who worked for Fresno, Clovis, and Sanger.

work-aMost of the designing happened around her kitchen table. There she cut out scale furniture and moved around on an empty base plan of building. She worked through different scenarios remembering all the inefficiencies she had experienced tattooing in different spaces.

Designed around furniture and efficient work spaces. She strove to unite beauty and function. For example, the sky lights brighten up the space and make the experience more inviting and pleasing for the customers. But the natural light also creates ideal lighting conditions for tattooing. Kimberly said “The artists want an eagle eye view to see through the layers of skin for accurate work and in sunlight the ink shows it natural color.” She continued “That is difficult to achieve with artificial light.” Those conditions have attracted many artist that wish to tattoo in the space.

recycled materials

Also of note are the amount of reused and re-purposed materials used throughout the space. This came from the necessity to be economical and Kimberly’s love of the vintage art deco aesthetic. Wood framing was reused to build the workstations. The existing concrete floor was ground down exposing the rock aggregate, stained and polished. Furniture came from a variety of sources.

The poor economy was even taken advantage of:Â merchandise shelving came from a closed motorcycle shop; storage shelving from a closed Good Guys; work stations cabinets from the closed Travel Department of American Express’s San Francisco office. EBay and Craigslist were important resources that led to metal carts, light fixtures, vintage furniture, the Ceiling Medallion come from a 1920’s Chinese restaurant in LA, and even the S shaped glass display counter was found through EBay from a remodeling Washington Museum.

Opened space up by removing ceiling and exposing the barrel vault and trusses.

Future Goals

The Tower Tattoos plans are so ambitious that Kimberly has more projects planned for the future. She also owns the neighboring building that houses Mr Sushi and H&R Block. She plans to redo the signage above Mr Sushi and the facades of both buildings with strong art deco features. This will further contribute to the Tower District street scape and architectural vibrancy.

counter01aAnother future product is a rear patio enclosed on 3 side by the building and parking lot accessed from Broadway Ave. Overall Kimberly’s ambition and attention to detail are commendable. Tower Tattoos stands above all other tattoo shops that I’ve seen in Fresno and beyond. If you are like me in that you choose your dentist or optometrist based upon architecture, then I encourage you to get your next tattoo at Tower Tattoos and support quality architecture, rewarding those businesses that invest in a quality built environment.

Opening Party

Now that I’ve told you all about my opinions of the building come and see it for yourself. Tonight they will be holding a grand opening party in conjunction with the Central Valley Tattoo Expo. There will be food catered by Chiminello Catering, live music by The Martyrs and tribal dance by Fallen Orchid.

Saturday May 2nd, 11pm

$10 cover-charge

716 E Olive Ave.

Fresno – Tower District

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